Privacy Policy for Infinite Runner

Effective date: 30 October 2026

Playtex operates the mobile game Infinite Runner.

This Privacy Policy explains what information may be collected when you use Infinite Runner, how that information may be used, and the third-party services used by the game.

Information We Collect

Infinite Runner does not require you to create an account and does not ask you to provide your name, postal address, phone number or other directly identifying personal information in order to play.

However, the game uses third-party services, including advertising services, which may automatically collect or process certain technical information when you use the game.

This information may include:

  • Device type, model and manufacturer

  • Operating system and app version

  • Device identifiers and advertising identifiers

  • IP address

  • Approximate location derived from an IP address

  • Unique app installation identifiers

  • Advertising impressions, clicks and interactions

  • Game or app interaction information relevant to advertising

  • Network and technical information

  • Performance and diagnostic information

  • Information used to detect fraud, abuse or invalid advertising activity

The exact information collected may vary depending on your device, operating system, privacy settings, region and the advertising providers available to serve advertisements.

Advertising

Infinite Runner contains advertising, including rewarded advertisements that players may choose to watch in exchange for in-game benefits.

We use Unity LevelPlay to manage and deliver advertising within the game. LevelPlay may work with additional third-party advertising networks and mediation partners.

These advertising providers may collect and process device and advertising information for purposes including:

  • Delivering advertisements

  • Measuring advertising performance

  • Providing rewarded advertisements

  • Limiting repeated advertisements

  • Analytics

  • Fraud prevention and security

  • Advertising attribution

  • Complying with legal requirements

Depending on your location, device settings and applicable law, advertisements may be personalised or non-personalised.

How Information Is Used

Information processed through Infinite Runner and its third-party services may be used to:

  • Operate and maintain the game

  • Provide in-game advertising

  • Provide rewards associated with rewarded advertisements

  • Measure advertising performance

  • Improve app and advertising performance

  • Detect fraud and invalid activity

  • Maintain security

  • Diagnose technical problems

  • Meet legal and regulatory obligations

Third-Party Services

Infinite Runner uses services provided by third parties.

These third parties operate under their own privacy policies and may process information independently according to their terms and applicable laws.

The primary advertising and mediation service used by Infinite Runner is:

Unity / Unity LevelPlay

Players are encouraged to review Unity's Game Player and App User Privacy Policy for further information regarding Unity's collection, use and sharing of information.

Additional advertising networks may be used through LevelPlay mediation. The specific advertising provider serving an advertisement may vary by region, availability and device.

Data Sharing

We do not sell personal information that you directly provide to us.

Technical, device, advertising and usage information may be transmitted to Unity LevelPlay and participating advertising or technology partners where necessary to provide advertising, measurement, analytics, security, fraud prevention and related services.

These third-party providers may process information according to their own privacy policies.

Data Security

We take reasonable measures to protect information associated with Infinite Runner.

Third-party providers used by the game are responsible for protecting information processed through their own services.

No method of electronic transmission or storage can be guaranteed to be completely secure.

Your Privacy Choices

Your device and operating system may provide controls relating to advertising identifiers, personalised advertising and privacy.

Depending on your location, additional privacy rights may also apply, including rights to request access to, correction of, or deletion of certain personal information.

Requests relating specifically to information processed by Unity or an advertising provider may need to be submitted directly to that provider.

Data Retention

We do not maintain a separate user account database containing personal profiles for Infinite Runner.

Third-party service providers may retain technical, device and advertising information according to their own retention policies and applicable legal requirements.

International Processing

Third-party services used by Infinite Runner may process information in countries other than the country in which you live.

Where required, these providers are responsible for using appropriate safeguards for international data transfers.

Changes to This Privacy Policy

We may update this Privacy Policy if Infinite Runner, its advertising providers, its features or applicable legal requirements change.

When the policy changes, the updated version will be published on this page and the effective date will be updated.

Contact

Infinite Runner is published by Playtex.

For privacy questions concerning Infinite Runner, please contact us via email:

support@playtex.app